Direct Mail Fundraising

Right-Sizing Direct Mail Suppression Pays Off in Two Big Ways for KCTS
KCTS sees both results and net revenue positively impacted by right-sizing their suppression file.
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Case Studies
08/26/2020 | Direct Mail Fundraising
Right-Sizing Direct Mail Suppression Pays Off in Two Big Ways for KCTS
Fundraising without the Support of On-Air Pledge
Here are a few tips on fundraising outside of pledge periods to help you make up for lost revenue.
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Fundraising Blog
08/25/2020 | Annual Fund
Fundraising without the Support of On-Air Pledge
New Take on Renewals Pays Off:
Year-Over-Year Growth for KCTS 9
AFG's new strategy for renewals resulted in year-over-year growth for KCTS 9.
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Case Studies
08/18/2020 | Direct Mail Fundraising
New Take on Renewals Pays Off:
Year-Over-Year Growth for KCTS 9
Tips for Maximizing Your Ask Strategy
Ideas for developing an ask strategy that will make the most of your next campaign.
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Fundraising Blog
08/06/2020 | Annual Fund
Tips for Maximizing Your Ask Strategy
Fundraising through a Crisis: Iowa Public Radio Exceeds Goal by 23% during Pandemic
IPR's Challenge Match package increased the number of gifts from lapsed donors by 65% compared to the prior year.
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Case Studies
07/31/2020 | Appeals
Fundraising through a Crisis: Iowa Public Radio Exceeds Goal by 23% during Pandemic
Persistence Pays Off: APT’s growing e-renewal program helps the station reach new heights
APT’s renewal program improves year-over-year due to the thoughtful incorporation of a digital e-renewal series.
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Case Studies
06/09/2020 | Appeals
Persistence Pays Off: APT’s growing e-renewal program helps the station reach new heights
Fundraising During a Presidential Election Year
Protect your revenue streams and make sure that your organization’s message doesn’t get drowned out by the political cacophony of...
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Fundraising Blog
05/26/2020 | Appeals
Fundraising During a Presidential Election Year
7 Key Database Metrics
Become familiar with the 7 Key Database Metrics. How to calculate them. Why you should pay attention to them. And...
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Webinars: Proven Practices
Webinar Date: 05/05/2020 | Annual Fund
7 Key Database Metrics
Fundraising During These Unprecedented Times
Your community may need your organization and the services it provides, now more than ever, and it’s okay to ask...
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Fundraising Blog
04/07/2020 | Appeals
Fundraising During These Unprecedented Times
Don’t Underestimate the $5 Donor
These so-called low-dollar donors have endless potential. But you must treat them with respect and help them realize their potential....
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Fundraising Blog
03/03/2020 | Annual Fund
Don’t Underestimate the $5 Donor
Making the Most of Your House Prospects
Converting your exiting prospects is always cheaper than acquiring brand new ones. Learn how to best integrate your house prospects...
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Fundraising Blog
02/10/2020 | Appeals
Making the Most of Your House Prospects
The “Double Play” That Will Bring Awareness to Your Nonprofit And Motivate People to Give
For an organization to thrive, effective marketing and fundraising communications are essential. You just can't accomplish both goals in a...
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Fundraising Blog
02/04/2020 | Appeals
The “Double Play” That Will Bring Awareness to Your Nonprofit And Motivate People to Give

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